Furniture & household · code 4361

Towel

タオル

Average retail price

¥422per sheet-9.7% year on year
2026-08 · unweighted average of 81 surveyed cities
Surveyed specification: 〔素材〕綿100%,無地,〔長さ〕80~90cm,〔重さ〕80~110g,1枚,普通品
Cheapest surveyed city
¥256 Saga
Priciest surveyed city
¥658 Morioka

Retail price survey conducted by the Statistics Bureau of Japan. This is a survey average, not a shop price — actual prices vary by store. 総務省統計局 小売物価統計調査 · Surveyed items and specifications

Key facts

Towel costs ¥422 per sheet in Japan as of August 2026 — the unweighted average of 81 surveyed cities, down 9.7% from a year earlier. Measured as an index, the official CPI for towel reads 108.3 (2020 = 100) in August 2026, down 3.5% year on year and up 9.0% over five years.

Towel sits in the furniture & household group of Japan's CPI basket, with 680 monthly observations from January 1970 to August 2026. The series peaked at 112.6 in November 2025 and bottomed at 25.6 in January 1970; the latest reading is -3.8% against that peak. Against ten years ago it is +18.1%.

Latest CPI
108.3
2026-08 (2020=100)
YoY %
-3.5%
5y change %
+9.0%
Change since 1970-01
+323.0%

Annual average index by year

Annual average consumer price index for Towel in Japan (2020 = 100)
YearIndexYoY %Months
201591.1+2.9%12
201692.2+1.2%12
201795.0+3.0%12
201897.2+2.3%12
201998.4+1.2%12
2020100.0+1.6%12
202199.5-0.5%12
2022100.6+1.1%12
2023104.0+3.4%12
2024108.7+4.5%12
2025111.8+2.9%12
2026109.1-2.4%8

Average of the monthly index values in each year (2020 = 100). Blank months are excluded.

Average retail price by month

2026-08¥422
2026-07¥425
2026-06¥423
2026-05¥424
2026-04¥429
2026-03¥446
2026-02¥453
2026-01¥462
2025-12¥469
2025-11¥470
2025-10¥466
2025-09¥463
2025-08¥467

Frequently asked questions

How much does towel cost in Japan?
¥422 per sheet, as of August 2026 — the unweighted average of 81 surveyed cities in the government's retail price survey.
Which Japanese city has the cheapest towel?
Among the surveyed cities in August 2026, Saga was cheapest at ¥256 and Morioka the most expensive at ¥658.
How much have towel prices changed in Japan over the past year?
As of August 2026, -3.5% year on year, measured by Japan's official consumer price index (2020 = 100).
How much have towel prices changed in Japan over the past five years?
+9.0% compared with the same month five years earlier. The index now reads 108.3.
When were towel prices in Japan at their highest?
The series peaked at 112.6 in November 2025. The latest reading is -3.8% against that peak.
What is the difference between the index and the yen price?
This page carries two kinds of number. The index (2020 = 100) measures percentage change over time and is not a yen amount; the yen figure is an actual average retail price from the government's retail price survey. Source: 総務省統計局 消費者物価指数 (e-Stat table 0003427113, nationwide, monthly).

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