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Food · code 1473

Natto price in Japan

納豆

Average retail price

¥120.3per pack+10.6% year on year
2026-09 · unweighted average of 81 surveyed cities
Surveyed specification: 糸ひき納豆,丸大豆納豆,小粒又は極小粒,「50g×3個」又は「45g×3個」
Cheapest surveyed city
¥96 Koriyama
Priciest surveyed city
¥176 Naha
¥109per pack-9.4% vs national average#11 cheapest of 52 cities
See all 52 cities, cheapest first
#CityPrice (JPY) · per pack
1Niigata¥97
2Utsunomiya¥98
3Fukushima¥99
4Yamagata¥103
5Maebashi¥103
6Kawasaki¥103
7Nagano¥104
8Sagamihara¥104
9Yokohama¥107
10Mito¥108
11Tokyo (23 wards)¥109
12Saitama¥109
13Nara¥109
14Miyazaki¥109
15Chiba¥111
16Oita¥111
17Kitakyushu¥115
18Kobe¥116
19Saga¥116
20Nagasaki¥119
21Kofu¥120
22Kumamoto¥121
23Kagoshima¥122
24Sapporo¥123
25Hiroshima¥124
26Sendai¥125
27Akita¥125
28Gifu¥125
29Kyoto¥125
30Toyama¥128
31Matsue¥128
32Hamamatsu¥128
33Okayama¥129
34Yamaguchi¥130
35Takamatsu¥130
36Kochi¥131
37Aomori¥133
38Tokushima¥133
39Kanazawa¥134
40Nagoya¥134
41Osaka¥134
42Shizuoka¥135
43Wakayama¥136
44Fukuoka¥137
45Matsuyama¥138
46Sakai¥139
47Fukui¥142
48Otsu¥144
49Tottori¥144
50Morioka¥147
51Tsu¥160
52Naha¥176

Retail price survey conducted by the Statistics Bureau of Japan. This is a survey average, not a shop price — actual prices vary by store. 総務省統計局 小売物価統計調査 · Surveyed items and specifications

Key facts

Natto costs ¥120.3 per pack in Japan as of September 2026 — the unweighted average of 81 surveyed cities, up 10.6% from a year earlier. Measured as an index, the official CPI for natto reads 123.3 (2020 = 100) in September 2026, up 10.4% year on year and up 25.9% over five years.

Natto sits in the food group of Japan's CPI basket, with 681 monthly observations from January 1970 to September 2026. The series peaked at 129.5 in January 2000 and bottomed at 25.3 in January 1970; the latest reading is -4.8% against that peak. Against ten years ago it is +27.0%.

Latest CPI
123.3
2026-09 (2020=100)
YoY %
+10.4%
5y change %
+25.9%
Change since 1970-01
+387.4%

Annual average index by year

Annual average consumer price index for Natto in Japan (2020 = 100)
YearIndexYoY %Months
201597.7+0.4%12
201697.3-0.4%12
201796.5-0.8%12
201899.1+2.7%12
2019100.4+1.3%12
2020100.0-0.4%12
202198.1-1.9%12
202297.9-0.2%12
2023104.5+6.7%12
2024107.1+2.5%12
2025111.7+4.3%12
2026116.9+4.7%9

Average of the monthly index values in each year (2020 = 100). Blank months are excluded.

Average retail price by month

2026-09¥120.3
2026-08¥119.5
2026-07¥119
2026-06¥113.2
2026-05¥109.6
2026-04¥111.5
2026-03¥111.3
2026-02¥110.4
2026-01¥110.2
2025-12¥110
2025-11¥111
2025-10¥110
2025-09¥108.8

Frequently asked questions

How much does natto cost in Japan?
¥120.3 per pack, as of September 2026 — the unweighted average of 81 surveyed cities in the government's retail price survey.
Which Japanese city has the cheapest natto?
Among the surveyed cities in September 2026, Koriyama was cheapest at ¥96 and Naha the most expensive at ¥176.
How much have natto prices changed in Japan over the past year?
As of September 2026, +10.4% year on year, measured by Japan's official consumer price index (2020 = 100).
How much have natto prices changed in Japan over the past five years?
+25.9% compared with the same month five years earlier. The index now reads 123.3.
When were natto prices in Japan at their highest?
The series peaked at 129.5 in January 2000. The latest reading is -4.8% against that peak.
What is the difference between the index and the yen price?
This page carries two kinds of number. The index (2020 = 100) measures percentage change over time and is not a yen amount; the yen figure is an actual average retail price from the government's retail price survey. Source: 総務省統計局 消費者物価指数 (e-Stat table 0003427113, nationwide, monthly).

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