How much does chocolate cost in Japan?

¥392 per 100 g, as of September 2026 — the unweighted average of 81 surveyed cities in the government's retail price survey.

Which Japanese city has the cheapest chocolate?

Among the surveyed cities in September 2026, Hachinohe was cheapest at ¥300 and Yamagata the most expensive at ¥455.

How much have chocolate prices changed in Japan over the past year?

As of September 2026, -3.3% year on year, measured by Japan's official consumer price index (2020 = 100).

How much have chocolate prices changed in Japan over the past five years?

+88.4% compared with the same month five years earlier. The index now reads 191.0.

When were chocolate prices in Japan at their highest?

The series peaked at 198.4 in August 2025. The latest reading is -3.7% against that peak.

What is the difference between the index and the yen price?

This page carries two kinds of number. The index (2020 = 100) measures percentage change over time and is not a yen amount; the yen figure is an actual average retail price from the government's retail price survey. Source: 総務省統計局消費者物価指数 (e-Stat table 0003427113, nationwide, monthly).

Food · code 1761

Chocolate price in Japan

チョコレート

Average retail price

¥392per 100 g-3.7% year on year

2026-09 · unweighted average of 81 surveyed cities

Surveyed specification: 板チョコレート，５０～５５ｇ，「明治ミルクチョコレート」又は「ロッテガーナミルクチョコレート」

Cheapest surveyed city: ¥300 Hachinohe
Priciest surveyed city: ¥455 Yamagata

Price in your city:

¥400per 100 g+2.0% vs national average#29 cheapest of 52 cities

See all 52 cities, cheapest first

#	City	Price (JPY) · per 100 g
1	Matsue	¥333
2	Tottori	¥340
3	Kagoshima	¥355
4	Fukushima	¥363
5	Sapporo	¥364
6	Utsunomiya	¥367
7	Wakayama	¥371
8	Nagano	¥372
9	Akita	¥373
10	Aomori	¥377
11	Morioka	¥377
12	Gifu	¥378
13	Otsu	¥378
14	Sendai	¥379
15	Yokohama	¥381
16	Nagoya	¥381
17	Kyoto	¥381
18	Osaka	¥381
19	Okayama	¥383
20	Hamamatsu	¥383
21	Chiba	¥384
22	Takamatsu	¥384
23	Kanazawa	¥385
24	Kochi	¥385
25	Matsuyama	¥391
26	Nara	¥393
27	Saitama	¥396
28	Sakai	¥399
29	Tokyo (23 wards)	¥400
30	Toyama	¥400
31	Maebashi	¥407
32	Kawasaki	¥408
33	Yamaguchi	¥412
34	Shizuoka	¥414
35	Kobe	¥414
36	Tokushima	¥414
37	Oita	¥414
38	Fukui	¥415
39	Kofu	¥415
40	Niigata	¥419
41	Hiroshima	¥421
42	Sagamihara	¥421
43	Naha	¥426
44	Mito	¥427
45	Saga	¥427
46	Nagasaki	¥427
47	Miyazaki	¥427
48	Kumamoto	¥428
49	Kitakyushu	¥428
50	Tsu	¥429
51	Fukuoka	¥444
52	Yamagata	¥455

Retail price survey conducted by the Statistics Bureau of Japan. This is a survey average, not a shop price — actual prices vary by store. 総務省統計局小売物価統計調査 · Surveyed items and specifications

Key facts

Chocolate costs ¥392 per 100 g in Japan as of September 2026 — the unweighted average of 81 surveyed cities, down 3.7% from a year earlier. Measured as an index, the official CPI for chocolate reads 191.0 (2020 = 100) in September 2026, down 3.3% year on year and up 88.4% over five years.

Chocolate sits in the food group of Japan's CPI basket, with 681 monthly observations from January 1970 to September 2026. The series peaked at 198.4 in August 2025 and bottomed at 52.4 in September 1973; the latest reading is -3.7% against that peak. Against ten years ago it is +83.0%.

Latest CPI

191.0

2026-09 (2020=100)

YoY %

-3.3%

5y change %

+88.4%

Change since 1970-01

+260.4%

Annual average index by year

Annual average consumer price index for Chocolate in Japan (2020 = 100)
Year	Index	YoY %	Months
2015	94.8	+14.1%	12
2016	102.5	+8.1%	12
2017	102.0	-0.5%	12
2018	100.6	-1.4%	12
2019	100.3	-0.3%	12
2020	100.0	-0.3%	12
2021	99.9	-0.1%	12
2022	105.2	+5.3%	12
2023	115.1	+9.4%	12
2024	129.2	+12.3%	12
2025	175.3	+35.7%	12
2026	190.4	+8.6%	9

Average of the monthly index values in each year (2020 = 100). Blank months are excluded.

Average retail price by month

2026-09	¥392
2026-08	¥399
2026-07	¥399
2026-06	¥396
2026-05	¥397
2026-04	¥393
2026-03	¥393
2026-02	¥375
2026-01	¥377
2025-12	¥397
2025-11	¥404
2025-10	¥401
2025-09	¥407

Frequently asked questions

How much does chocolate cost in Japan?: ¥392 per 100 g, as of September 2026 — the unweighted average of 81 surveyed cities in the government's retail price survey.
Which Japanese city has the cheapest chocolate?: Among the surveyed cities in September 2026, Hachinohe was cheapest at ¥300 and Yamagata the most expensive at ¥455.
How much have chocolate prices changed in Japan over the past year?: As of September 2026, -3.3% year on year, measured by Japan's official consumer price index (2020 = 100).
How much have chocolate prices changed in Japan over the past five years?: +88.4% compared with the same month five years earlier. The index now reads 191.0.
When were chocolate prices in Japan at their highest?: The series peaked at 198.4 in August 2025. The latest reading is -3.7% against that peak.
What is the difference between the index and the yen price?: This page carries two kinds of number. The index (2020 = 100) measures percentage change over time and is not a yen amount; the yen figure is an actual average retail price from the government's retail price survey. Source: 総務省統計局消費者物価指数 (e-Stat table 0003427113, nationwide, monthly).