jpcost
Miscellaneous · code 9627

Face wash price in Japan

洗顔料

Average retail price

¥427per unit+15.1% year on year
2026-09 · unweighted average of 47 surveyed cities
Surveyed specification: 洗顔フォーム,チューブ入り(130g入り),「ビオレ スキンケア洗顔料」
Cheapest surveyed city
¥321 Oita
Priciest surveyed city
¥507 Kofu
¥448per unit+4.9% vs national average#36 cheapest of 47 cities
See all 47 cities, cheapest first
#CityPrice (JPY) · per unit
1Oita¥321
2Fukui¥350
3Utsunomiya¥364
4Gifu¥375
5Nagoya¥375
6Saga¥382
7Chiba¥383
8Fukushima¥386
9Morioka¥389
10Sapporo¥404
11Akita¥405
12Shizuoka¥409
13Osaka¥410
14Wakayama¥412
15Matsue¥412
16Yamagata¥415
17Maebashi¥416
18Yokohama¥417
19Nara¥418
20Toyama¥419
21Kagoshima¥423
22Miyazaki¥426
23Sendai¥427
24Fukuoka¥432
25Niigata¥433
26Tsu¥433
27Kobe¥436
28Naha¥437
29Tokushima¥438
30Kyoto¥441
31Mito¥442
32Otsu¥442
33Kochi¥444
34Saitama¥445
35Kanazawa¥445
36Tokyo (23 wards)¥448
37Okayama¥449
38Matsuyama¥455
39Tottori¥456
40Kumamoto¥460
41Takamatsu¥467
42Hiroshima¥468
43Nagano¥477
44Aomori¥481
45Yamaguchi¥489
46Nagasaki¥503
47Kofu¥507

Retail price survey conducted by the Statistics Bureau of Japan. This is a survey average, not a shop price — actual prices vary by store. 総務省統計局 小売物価統計調査 · Surveyed items and specifications

Key facts

Face wash costs ¥427 per unit in Japan as of September 2026 — the unweighted average of 47 surveyed cities, up 15.1% from a year earlier. Measured as an index, the official CPI for face wash reads 110.8 (2020 = 100) in September 2026, up 16.1% year on year and up 13.8% over five years.

Face wash sits in the miscellaneous group of Japan's CPI basket, with 201 monthly observations from January 2010 to September 2026. The series peaked at 111.0 in February 2010 and bottomed at 95.4 in September 2025; the latest reading is -0.2% against that peak. Against ten years ago it is +9.1%.

Latest CPI
110.8
2026-09 (2020=100)
YoY %
+16.1%
5y change %
+13.8%
Change since 2010-01
+0.3%

Annual average index by year

Annual average consumer price index for Face wash in Japan (2020 = 100)
YearIndexYoY %Months
2015102.8-0.8%12
2016102.3-0.5%12
2017100.3-2.0%12
201899.9-0.4%12
201998.8-1.1%12
2020100.0+1.2%12
202199.4-0.6%12
202297.8-1.6%12
202398.5+0.7%12
202499.2+0.7%12
202597.4-1.8%12
2026101.5+4.2%9

Average of the monthly index values in each year (2020 = 100). Blank months are excluded.

Average retail price by month

2026-09¥427
2026-08¥423
2026-07¥389
2026-06¥384
2026-05¥380
2026-04¥379
2026-03¥379
2026-02¥371
2026-01¥365
2025-12¥372
2025-11¥372
2025-10¥372
2025-09¥371

Frequently asked questions

How much does face wash cost in Japan?
¥427 per unit, as of September 2026 — the unweighted average of 47 surveyed cities in the government's retail price survey.
Which Japanese city has the cheapest face wash?
Among the surveyed cities in September 2026, Oita was cheapest at ¥321 and Kofu the most expensive at ¥507.
How much have face wash prices changed in Japan over the past year?
As of September 2026, +16.1% year on year, measured by Japan's official consumer price index (2020 = 100).
How much have face wash prices changed in Japan over the past five years?
+13.8% compared with the same month five years earlier. The index now reads 110.8.
When were face wash prices in Japan at their highest?
The series peaked at 111.0 in February 2010. The latest reading is -0.2% against that peak.
What is the difference between the index and the yen price?
This page carries two kinds of number. The index (2020 = 100) measures percentage change over time and is not a yen amount; the yen figure is an actual average retail price from the government's retail price survey. Source: 総務省統計局 消費者物価指数 (e-Stat table 0003427113, nationwide, monthly).

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